XAVER 2025: Nominated with “Gemeinsam erfinden” for Google Switzerland
insglück Zurich was nominated at the XAVER Awards 2025 with the anniversary campaign “Gemeinsam erfinden”, celebrating 20 years of Google Switzerland. The campaign deliberately focused on relevance over reach, placing dialogue with key voices from politics, business and academia at its core.
At the heart of the initiative was a high-quality video series exploring topics such as AI, climate action and inclusion — told in collaboration with local partners.
The campaign culminated in an exclusive event at the Google Office Zurich: 250 invited guests experienced a birthday show inspired by a Swiss quiz format, combining meaningful content with a light and engaging touch.
A short glimpse can be found in the video.
